eMarketer Expects Digital Video Viewership in Asia-Pacific to Increase by 10.3% This Year

Emarketer expects digital video viewership in Asia

China will have 569.0 million digital video viewers in 2017.

With 1.10 billion digital video viewers in 2017, Asia-Pacific will account for more than half of the worldwide total. However, that number will represent only 27.0% of the total population in Asia-Pacific. eMarketer expects digital video viewers in Asia-Pacific will rise 10.3% this year and climb at a steady pace through the forecast period due to increased smartphone penetration and mobile broadband growth, along with faster data speeds, according to a new eMarketer report, “Worldwide Digital Video Viewers: eMarketer’s Estimates for 2016–2020” (eMarketer PRO customers only)

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